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Alienware, coming to a store near you

By Craig Simms on 13 March 2008

Tags: alienware | reseller | stores | enthusiast

Alienware, supplier of pre-built super high performance machines, has expanded its business model in Australia beyond its direct-to-customer model, allowing resellers to get on the bandwagon.

Already a niche brand, the reseller program is "targeted at enthusiast resellers that specialise predominately in high-end systems", according to the press release.

Considering enthusiasts and enthusiast resellers conduct a large part of their business through online stores, the requirements for becoming a reseller are interesting -- a minimum order quantity of 10 units per quarter, and at least one desktop and laptop on display at all times. Maybe they can stick the laptop and desktop in a room in the warehouse and claim they're on display to the employees.

Regardless of this, an increased presence can't hurt for Alienware, and we look forward to seeing their products get the local recognition they deserve.

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Blah
13/03/2008 05:07 PM

yay we can see more aliens floating around

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canberra_photographer
canberra_photographer
13/03/2008 05:15 PM

Just overpriced Dells by another name. Mac Pro rules!!! Heck, even a cheap Acer is better value... at last you know it will stuff it after 3 years. Dell and Alienware, huh.

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andy186
02/04/2008 10:04 PM

alienware are just overpriced simple as that. They look nice about the only reason worth getting them. but you can get the desktop cases for 300 bucks still thats alot for a case

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WiDoW_MaK3R
09/04/2008 03:50 PM

its about time... even tho ther prices are a lil high for the everyday gamer... it still is great to know you can save your money up and show off at a lan with a Alienware pc lol

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